Tue. Mar 31st, 2020

Tech is overwhelming us. So Pantone is using Classic Blue to calm us TF down.

Tech is overwhelming us. So Pantone is using Classic Blue to calm us TF down.

Fact: Colors influence how we think and feel. Also fact: Standing in a misty room soaked in blue lighting will make you feel peaceful but curious, especially when the only thing you see is a reflective sphere suspended in mid-air.

At least, that’s how I felt when I saw such a scene in a small exhibition room inside Pantone’s first-ever immersive digital art installation for its color of the year.

It doesn't look any less weird in real life.

It doesn’t look any less weird in real life.

Image: Mike Benavides / Mashable

For the past 20 years, Pantone has selected a color annually to reflect the cultural zeitgeist. In 2000, its inaugural year, that color was …

More about Art, Pantone, Color Of The Year, Classic Blue, and Artechouse

Via:: Tech is overwhelming us. So Pantone is using Classic Blue to calm us TF down.