Tue. Mar 31st, 2020

Weed companies find hilarious ad regulations loophole in adopting highways

Weed companies find hilarious ad regulations loophole in adopting highways

Colorado drivers are currently commuting down what must be some of the most lit and spotless highways in the country. And it’s all thanks to some clever cannabis companies.

The cannabis industry has been in a perpetual arms race against the strict and ever-evolving regulations that govern their substance, which is still illegal in the United States at the federal level. But the 51 Colorado weed businesses reportedly using the Adopt-a-Highway program to circumvent the state’s strict advertising rules surely take the cake (or flowers).

On Friday, Feb. 14, …

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