November 23, 2020

Flag & Anthem Creates Capsule for 100th Anniversary of Ford Truck

Flag & Anthem, a men’s casualwear start-up brand, has collaborated with Ford Motor Co. on a special capsule collection for fall that celebrates the 100th anniversary of the Ford truck.
The line includes four distressed trucker hats with custom Ford patches, seven graphic short-sleeve T-shirts with original hand-painted artwork, four heritage raglan long-sleeve Ts, and three workwear-inspired patchwork jackets and button-down shirts. Prices range from $24.50 to $119.50.
The Flag & Anthem x Ford line is available exclusively at select Dillard’s stores as well as on the Dillard’s and Flag & Anthem web sites.
Azod Mohit, Flag & Anthem’s cofounder, said, “Ford is an original, iconic American brand, and we are excited to debut our collection to celebrate the history of the Ford Truck. Much of the Flag & Anthem collection is vintage-inspired, so the chance to access the Ford archives was incredible. Each piece we designed is nostalgic, while remaining current.”
The collaboration includes a marketing campaign that was shot at the Highland Park Ford plant in northwest Detroit by photographer Nigel Barker, who is also Flag & Anthem’s artistic director.
“As soon as I heard we were doing a collaboration with Ford I knew we had to shoot in Detroit. There is such

Follow WWD on Twitter or become a fan on Facebook.

Read More…