October 31, 2020
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Madonna’s MDNA Skin to Hit the U.S.

“I’m tired of hearing people complain here that they can’t get it in America,” Madonna said of her skin-care line, MDNA Skin, which is making its way Stateside three years after its launch in Japan.
Madonna codeveloped the entire range — which reads as her name without the vowels or the second “N” — of which her likeness was the sole inspiration for parent company MTG, based in Nagoya, Japan.
“It’s a line I can use every day. Some things I use when I don’t wear makeup and am not doing shows, and others are specifically good for having to apply makeup and be on stage under lights.…I developed it for me specifically, but it also feels universal. I mean, my children use it, my friends use it,” Madonna told WWD in an exclusive interview last week.
Come Sept. 26, nine stockkeeping units will hit mdnaskin.com, Barneys New York counters on Madison Avenue and Beverly Hills and barneys.com, with a rollout to additional Barneys doors later this fall and in the spring (Barneys is the exclusive U.S. retail partner for one year). Prices range from $50 for The Face Wash to $600 for a Rejuvenator Set that includes a Chrome Clay Mask with

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